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Forget Mondayitis; this could well be the most eager start to a week we’ve experienced in a long time, and it’s all thanks to our two favourite acronyms: MBFWA and FELLT.

In a bid to shake off our pre-Fashion Week jitters, the Saveus team humbly accepted our invitation to FELLT’s Friday popup party at Studio NEON. An eclectic backdrop of paint splattered cement and mismatched lounges set the mood, as we chatted all things MBFWA with our esteemed company. It’s clear that the girls of FELLT are in a league of their own, but, might we add; what an incredibly talented, down to earth league it is! To the lovely faces behind all of our favourite fashion blogs – Shine By Three, Zanita, Tuula, K is for Kani, Harper & Harley, Studded Hearts, Oracle Fox (and the regrettably absent Gary Pepper) – it was an absolute pleasure to meet you. Next time the honorary stylestalker DJ is dropping a beat, Saveus will be there. Or, if Bulmers and pizza is more your thing, then we’ve got a few places up our (meticulously tailored) sleeves.

In true blogger style, here are a few of our favourite Instagram snaps from the night. Full credit to Margaret Zhang of Shine By Three for images one and three:

The Saveus team has never FELLT so good!

Jessica Stein and Zanita Morgan; the fair-haired beauties behind Tuula and Zanita.

Saveus Art Director, Jarred Baker, and Head Designer, Karima Hazim, with the fashionable faces behind K is for Kani and Studded Hearts.

Saveus Creative Director, Jarred, alongside the luminous Zanita Morgan.

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Friday afternoon at Saveus HQ was rounded off on a high note, when this post by the preeminent Frockwriter appeared in our inboxes.

Familiarise yourself with that (stunning) face; Katerina Chang is set to take the fashion world by storm. Saveus spotted this beauty from a mile off, so we’re glad to see that everyone else is finally catching on! After featuring in our AW12 “Everything, nothing.” campaign, we can confirm that she’s as down to earth as she is gorgeous. It’s hard not to agree with Frockwriter; there are big things in store for Katerina. Keep an eye out for this stunner on regular rotation at MBFWA.

In other news, Shine By Three has done it again with this adorable feature on the Saveus Solar Drop Pant (Mustard). With statement colour-blocking, soft fabric and exceptional tailoring, these pants have got it all. Make them yours via The Grand Social or THE ICONIC, or in-store at The Saveus Prism.

 

 

Saveus launches.

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Following a successful launch into the online market, new Australian label Saveus’s highly anticipated A/W 2012 ‘Everything, nothing.’ collection was officially debuted in Sydney on Thursday 15th March, 2012.

Westfield Sydney was illuminated when label co-owners and designers Karima Hazim and Jarred Baker flicked the switch on the ‘Saveus Prism’ a temporary pop-up store made of aluminum and dressed in tubes of light, used to house the brand’s designs in Westfield’s flagship shopping centre.

A standalone art installation custom designed for the space in the 100 Squared emerging designers market by Hazim and Baker, it provided the perfect backdrop for the successful launch event, attended by over 300 guests.

“We’re amazed with the amount of people that have come to support us here tonight, and very proud,” Saveus Art Director, Jarred Baker said.

“Both Karima and I have worked so hard for this night, to see people admiring our designs and being able to explain exactly why they’re so special is something I’ve been dreaming about for such a long time,” he added.

Asked to look out for the wash of light, fashion editors, influential bloggers, designers and stylists stepped out to see and touch the luxurious pieces that have created hype about the brand before it was available to the general public.

Called “the ideal winter wardrobe” in a post by the popular Street Scholar blog, other fashion commentators have also complemented the collection. The critics have high hopes for the brand- “it’s not hard to tell they’re going to be the next big thing,” Street Scholar said.

With thousands of followers locally and around the world, respected Sydney based blogger Margaret Zhang from Shine By Three was particularly impressed by the debut range.

“The prism is such a striking addition to the 100 Squared space, and is definitely an experience in itself. It’s refreshing to see Saveus’ more tailored aesthetic reaching such a wide range of women,” Zhang said.

The prism will remain on Level 1 of Westfield Sydney for the coming weeks, before moving on to its next destination.

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It feels a little self-reflexive extolling the virtues of blogging in a blog post…but what can we say – we love bloggers!

We’ve been feeling pretty loved up of late, and it’s all thanks our dear friends throughout the blogosphere. Our spectacular launch at The Saveus Prism has got tongues wagging, Twitter tweeting (#saveusprism!) and blogs buzzing.

The ever-luminous Margaret Zhang of Shine By Three has set the bar high with her latest post – let’s hope it’s the first of many!

Take a look at what some of these other well-dressed wordsmiths have to say about the new collection. Keep ’em coming, guys!

All About Edie

Street Scholars

Around the World in Eighty Pages

Vu Couture